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January 14, 1997updated 05 Sep 2016 12:12pm

MATSUSHITA OUTLINES NEW LONG-TERM PLAN

By CBR Staff Writer

Matsushita Electric Industrial Co Ltd, Osaka has reordered its priorities under what it is calling its Development 2000 plan. Under the long-term business plan, Matsushita will focus on optical disks, mobile communications, display devices and semiconductors as its four major strategic business areas, with particular emphasis to be placed on chips. The business plan is to cover a four-year period starting from April, and as part of the new stress on semicondutors, Matsushita, which bought Philips Electronics NV out of their chip joint venture a couple of years ago, will launch two new divisions within the parent company to develop and market semiconductors in the first year, the company said, adding that as a group it aims to shift its emphasis further to parts and components business and away from household appliances and industrial machines.

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