Milpitas, California-based Quantum Corp is about to embark on a restructuring programme to focus the company on its growing distribution channel. Plus Development Corp, Quantum’s wholly-owned subsidiary and industrial distribution company is to be merged to become Quantum Commercial Products, a $300m business unit focused on serving the distribution channel. Quantum says its realignment is a response to changes in the distribution market including the growing importance of superstores, mass merchandisers, and other low-cost, high-volume commercial distribution outlets. Quantum says it has gained market share over the past year, taking second place with shipments of 3.5 drives in 1991. The company’s combined sales through industrial and commercial distribution channels increased by around 150% last year, representing 30% of total sales for the quarter ended June 30. The merger will be effective in October. Jeff Heimbuck, currently president of Plus, will remain president of Quantum Commercial Products, reporting to David Brown, Quantum vice-chairman and chief operating officer. LaCie Ltd, Plus’ direct marketing subsidiary remains a subsidiary of Quantum.
