Under the terms of the agreement, Mainspring and Nordic Spring, a Nordic Circle company, have agreed to share their research and analysis of the mobile market, and engage in selected joint sales and marketing activities.
We believe that Nordic Spring’s thought leadership in Europe in the area of mobile technologies combined with Mainspring’s broad strategic capabilities throughout several vertical industries, make this a synergistic fit for both companies, said John Connolly, Mainspring’s president and CEO. This alliance enables us to increase the scope of our intellectual capital in mobile strategies, and we believe it will enhance our Mobile Strategy service offering that helps clients exploit the potential of wireless applications to cut costs and drive revenues. Mainspring also gains access to new markets across Europe and specifically the Nordic region with an extended team of qualified strategists.
