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March 15, 1988

LOW PROFILE OLIVETTI/MULTIFLOW LAUNCH

By CBR Staff Writer

The European launch last week of Multiflow Computer Inc’s Trace systems by Olivetti SpA (CI No 876) was a very low-key affair, with the launch entrusted to its Milan-based subsidiary Delphi SpA, which will distribute the machines exclusively in Italy. Multiflow’s Lee Kagan said that the deal represented the extent of Olivetti’s announced distribution plans, but added that Olivetti still had non-exclusive distribution options to all European countries except Germany (where there is an existing deal with GEI) and France, not yet assigned.

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