In forming the Content Management System (CMS) Alliance Program, Lionbridge has established alliances and connections with an initial group of CMS providers, including Ektron, CrownPeak, Interwoven, Acumium, and Vasont, with an open invitation for additional systems providers to join the program. In addition, key system integrators, including Klish Group, Armedia, and iSITE Design, have lent their support in providing a simple Web Services solution for customers to globalize their content. Now, companies who deliver global content are able to have translation workflow embedded directly into their CMS systems without licensing, deploying, or integrating new GMS software.

Rory Cowan, CEO of Lionbridge, said: As companies expand rapidly into new markets and reorganize as truly global companies, delivering global content has become a horizontal business function impacting every aspect of the organization. Global content is simply an extension of existing material, and all of the tools and processes required to manage this content are already in place. By embedding Freeway into the CMS platform, we are harnessing these capabilities without requiring our customers to buy new technology tools and completely redefine their processes.