View all newsletters
Receive our newsletter - data, insights and analysis delivered to you
  1. Technology
January 8, 1987

LASER DESK-TOP PUBLISHING TAG DIVES TO $3,000 WITH NEW ATARI MEGA ST

By CBR Staff Writer

Atari Corp this week crashed the marker price for bottom-end laser printer-based desk top publishing systems to around $3,000 with the launch of a low-end laser printer and a professional version of the 68000 family ST called the Mega ST. The new ST also offers a smaller footprint than its low-end counterparts. Dhe trick is to use the graphics software within the ST to create the fonts and designs for the printer, doing away with the need for a large processor and memory within the laser printer, enabling it to offer a $1,500 unit, the penalty being that it runs much more slowly. Atari also hotted up the battle with Commodore, cutting ST520 and 1040 tags 20%.

Websites in our network
NEWSLETTER Sign up Tick the boxes of the newsletters you would like to receive. Tech Monitor's research, insight and analysis examines the frontiers of digital transformation to help tech leaders navigate the future. Our Changelog newsletter delivers our best work to your inbox every week.
I consent to New Statesman Media Group collecting my details provided via this form in accordance with the Privacy Policy
SUBSCRIBED
THANK YOU