Knexus has upgraded K’nex-us 2.2, a social platform and apps, which enables companies to utilise rich media content to combine professional and user generated content (UGC), and wrap social interactions around content to generate high value conversation and interactions.
The company said that the K’nex-us 2.2 enables customers to make their content engaging, collaborative and viral, including online video, podcast, document and image delivery with integrated social wrappers, user generated content and sharing, social networking features and blogging.
In addition, K’nex-us 2.2’s administration panel allows companies to manage, moderate, improve and measure social content and business activities.
The upgraded K’nex-us 2.2 capabilities include content production workflow, analytics, customisable social wrapper around content, content moderation tools, and category communities.
Knexus founder and chief executive officer Graeme Foux said making content social empowers brands and enterprises to stimulate valuable conversations and social interactions with colleagues, customers, consumers and partners.
"These conversations and interactions can be integrated into core business activities to increase sales, improve customer relationships and enhance employee productivity through better communications and collaboration," Foux said.
