According to the company, the service requires users to sign up through Jajah’s website or its local access number. Users then receive a local number for each number they want to dial. This number can be stored in a phone or address book and calls can be made to the contact’s newly assigned local number for free or at reduced internet calling rates.

Roman Scharf, co-founder of Jajah said, With the introduction of Jajah Direct we eliminate complicated VoIP solutions and archaic offline prepaid calling cards single-handedly.

The company also claimed that the clarity of calls through this service was similar as standard phones. It also differs from those offered by other pure-play vendors in the VoIP services market such as Skype and Vonage since it does not require a broadband connection.

The company also collaborated with Jangl, on November 15, 2007 to develop product and services for internet voice market.

Source: ComputerWire daily updates