View all newsletters
Receive our newsletter - data, insights and analysis delivered to you
  1. Technology
  2. Networks
November 26, 2014

Is Apple ditching Google for Bing or Yahoo?

Google's deal with Apple is set to expire in 2015.

By CBR Staff Writer

Apple is reportedly planning to replace Google with a rival search platform, such as Microsoft’s Bing or Yahoo, removing Google as the default search platform in iPhone’s Safari by next year.

According to The Information, each firm has pitched to Apple SVP Eddy Cue on replacing Google search when Google’s deal with Apple expires in 2015.

Microsoft yearns for Bing to be the default option out of the box, while on the other hand Yahoo is vying for the same spot.

Bing has already been integrated in Apple products as the default search provider, via iOS’s personal assistant Siri, while the OS X Yosemite and Spotlight search deliver results from Bing.

The latest shift comes soon after Yahoo recently became the Firefox’s default search option for the next five years, replacing Google for numerous reasons.

As part of efforts to keep away from Google’s services, Apple has even stopped integrating YouTube as part of iOS.

Content from our partners
Unlocking growth through hybrid cloud: 5 key takeaways
How businesses can safeguard themselves on the cyber frontline
How hackers’ tactics are evolving in an increasingly complex landscape

Websites in our network
Select and enter your corporate email address Tech Monitor's research, insight and analysis examines the frontiers of digital transformation to help tech leaders navigate the future. Our Changelog newsletter delivers our best work to your inbox every week.
  • CIO
  • CTO
  • CISO
  • CSO
  • CFO
  • CDO
  • CEO
  • Architect Founder
  • MD
  • Director
  • Manager
  • Other
Visit our privacy policy for more information about our services, how New Statesman Media Group may use, process and share your personal data, including information on your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.