Following a $250 trademark search for his Intel Secrets web site, Robert Collins has duly posted a list of Intel Corp’s trademark applications found during the search. The names below are those for which trademark applications are pending, those which Intel considers its proprietary mark and for which it still wants registration status. Collins’ site lists others that are either active as a registered trademark or inactive, where Intel has either abandoned or been denied registration trademark status. The Intel Secrets site is at http://www.x86.org/#SecretsPtr
Most interesting are the pending applications the chip manufacturer has on marks for what Collins describes as processor code names. We already know about some named for the US North West river system, including Klamath (Pentium Pro with MMX), the subsequent Deschutes (a scaled-down Klamath), and Merced (the P7). Intel’s trademark application list includes Willamette, an Oregon river; Clearwater, a northern Rocky Mountain chain as well as a lake in Missouri, a town in Florida and the name of several other US locations; Umatilla, an Oregon river and native American group; Katmai, a volcano in a south-west Alaskan national park of the same name; Flagstaff, the Arizona town; and Haleakala, a national park on Maui Island, Hawaii. Following Pentium Processor, a trademark application for which is still pending, on a list the site describes as the x86 category, the search found Metrium, Vantium, Septium, Heptium, Itanium, Sexium, Amphion, Cognium and Centeon, Proshare, IPSC, Smartdie, Cableport, Intel Landesk Technology, Cablesight, Intercast, Globalexpress, Broadspan, 486, MTX, DX, NMX, Surfboard and Icomp. A couple of interesting inactive marks include Intel Hotels of Distinction and Intelivision.
