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February 9, 2010

IBM signs new services agreement with Lina Korea

To develop new technology platform and system for insurance telemarketing business

By CBR Staff Writer

IBM has entered into a services agreement with Lina Korea, a Korean subsidiary of Cigna, to develop a new technology platform and system for the insurance telemarketing business in Korea.

Under the agreement, IBM will provide a IT offering including hardware and software, as well as software support services for the development of the new telemarketing system based on an open industry standards and technology architecture.

The project will encompass an enterprise-wide system upgrade, which will be adopted as the standard telemarketing system for other Lina offices in the Asia-Pacific region. Lina call centres will cohere on this new system and will facilitate telemarketing representatives with resource-sharing abilities, IBM said.

IBM said that it will provide software including DB2 database management, WebSphere Application Server, Tivoli software for IT business service management, Lotus Sametime for collaborations, Datastage for data quality management and Rational development tools, which will run on Power System p6 570 and Virtual Tape Library.

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Andy Damrow, chief operating officer of Lina Korea, said: Once established, this telemarketing system will improve not only the efficiency of our electronic resources management, but also the company’s productivity, service quality and customer satisfaction, as well as support the future growth of the company. We will not spare investments, through the agreement with IBM, on strengthening our system for the satisfaction of our customers.

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