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June 5, 1988

IBM RT PC IS ONLY A MODEST SUCCESS IN EUROPE

By CBR Staff Writer

On the IBM RT Personal Computer, we hear that, as appeared to be the case, while the machine has bombed embarrassingly in the US, it is a modest success in Europe: word is that 1,000 have been sold in the UK, and one or two continental markets have been just as receptive of the Unix box as the UK, which implies that sales throughout Europe are in the 4,000 to 5,000 range; we understand that US sales account for a mere 35% of the total, which is in sharp contrast to most other low-end IBM systems, where US sales have typically outnumbered foreign ones two or three to one, the reason of course being that there are far more strong European and Japanese competitors for System 36 than there are for the 3090 mainframes.

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