IBM and Multimedia Development Corporation (MDeC) have developed an advanced cloud computing animation centre in Malaysia that bolsters the country’s fledging creative content industry.

IBM said MDeC’s animation cloud will provide centralised facilities and programs to help Malaysian animators, visual effects artists and multimedia students to bring their ideas to fruition in the digital content space. The new cloud centre supports multiple concurrent users, and is accessible via the internet for job submissions, monitoring and management.

The company claimed the new facility is able to perform rendering jobs up to 8 times faster compared to rendering on a local workstation with real-time testing. It will facilitate the creation of creative content by local creative content companies and enhance the work of creative companies by reducing the rendering in-house production time and to produce high quality images for computer-generated content.

The high performance cloud rendering facility includes IBM’s hardware, software, and cloud computing and consulting services. The MAC3 Rendering Farm is part of the MSC Malaysia Animation and Creative Content Centre or MAC3, a strategic division established by MDeC with a mandate to drive the development of the nation’s digital creative industry.

Tan Sri Muhyiddin Yassin, deputy prime minister of Malaysia, said: "It is a well-known fact that rendering is expensive and the MAC3 high performance rendering facility will help local creative content companies, especially the start-ups, to overcome the cost barrier.

"With this facility in place, Malaysia’s creative content companies will have the technological edge in their rendering and production processes. At the same time, it will also help them lower their costs."