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April 16, 2014

How estate agency customers are benefiting from touch display technology

A ‘SenseTable’ can be used by 60 people are the same time.

By Duncan Macrae

One of London’s most prestigious estate agents, Garton Jones, has started using interactive multi-touch display technology from technology firm 3M.

The technology forms part of a SenseTable, provided by UK firm Astec Technology, which stands in the reception area of Garton Jones’ Westminster offices.

The SenseTable is said to make it easy for people to view and move seamlessly between floorplans, maps, images, video, online property searches and local amenities, all in one view and at the touch of their fingertips. The system supports up to 60 simultaneous touches, so several people can use the SenseTable at once.

It is also said to make it easier for a group of people to look at lots of information at once – including details about the local area, not just the properties – without the limitations of bits of paper or even having to swivel a personal computer screen backwards and forwards. The SenseTable can provide a more dynamic viewing experience, using the kind of touch technology that people are already familiar with via their smartphones and tablets.

The table is part of a range developed by Sussex-based Astec Technology, which provides SenseTables as ‘all in one’ solutions, including the furniture, multi-touch screens, integration and software development if needed, as well as a remote support service.

Astec Technology’s commercial director, Matthew Bates, said: "There’s been huge interest in the SenseTable range. We have a number of estate agents installing or adopting them and we’re also talking to other kinds of organisations, including retailers and automotive companies."

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The display uses 3M Projected Capacitive Technology (3M PCT), which supports high-speed multi-touch, even in multi-user and multi-tasking environments. 3M offers a range of multi-touch displays and systems from 18.5inch to 47inch screen diameters, with up to 60 simultaneous touch points.

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