Hitachi Ltd has replaced David Hancock, the CEO of its Hitachi PC Corp US subsidiary, with Yasuo Sekijima, who comes from the parent company. The move is part of the restructuring Hitachi put in place for the three year old division back in May (CI No 3,419). Hancock joined Hitachi from Apple Computer Corp and put Hitachi PCs into retail channels in the US and Europe for the first time. Hitachi has now withdrawn from all but around 20 of its retail accounts, and plans to concentrate more on business customers. It promises to add servers to the division’s product line. 40 jobs were cut in the May restructuring, but Hitachi invested $80m so that the product line could be expanded.
