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June 11, 2000

HeavenlyDoor.com Signs Several E-business Affiliate Agreements

COMPANY PRESS RELEASE: Web Portal Brings Targeted Traffic and Transactions to Address Consumers' Grief Support and Funeral Planning Needs

By CBR Staff Writer

HeavenlyDoor.com, Inc has signed strategic e-business affiliate agreements with SympathyFlowers.com, Classicmemorials.com, Mooney and Company and The Funeral Fine Art Collection.

HeavenlyDoor.com will capture a percentage of sales from purchases that the funeral planning Web portal refers to its channel partners. SympathyFlowers.com offers customized floral packages, specifically designed for bereavement and sympathy purposes; ClassicMemorials.com offers grave memorials, cremation urns and memorialization accessories; and Mooney and Company offers sympathy and cremation cards, as well as business stationery for the funeral industry.

In addition to earning a percentage of sales from its e-business affiliates, HeavenlyDoor.com will build a co-branded, fully e-commerce enabled Web site for The Funeral Fine Art Collection, which will offer HeavenlyDoor.com visitors the opportunity to purchase high-end urns ranging from $1,200 – $4,000 directly from HeavenlyDoor.com. The collection’s artwork has been purchased by numerous famous celebrities. To support increased consumer demand for targeted grief support products and services, HeavenlyDoor.com plans to establish additional relationships with several other targeted e-business affiliates in the near future, while continuing to expand its funeral home customer base.

Our e-business agreements create new channels of revenue for HeavenlyDoor.com and enhance our ability to support our customers during their time of need, said Lloyd Kagin, President and CEO of HeavenlyDoor.com, Inc. HeavenlyDoor.com will continue to pursue relationships with other leading e-businesses targeting the funeral industry to enhance our end-user experience and provide a convenient, one-stop shopping resource for grief support and funeral planning, added Kagin.

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