View all newsletters
Receive our newsletter - data, insights and analysis delivered to you
  1. Technology
  2. Networks
April 23, 2015

Google says ‘Fi’ with new wireless service

Promises 'fast and easy' experience to users.

By CBR Staff Writer

Google has launched its new wireless service, Project Fi, in the US, in partnership with Sprint and T-Mobile.

The service will initially be offered to Nexus 6 smartphone users.

The move puts Google in direct competition with giants like AT&T and Verizon with Google saying Project Fi aims to put users on the best network wherever they go.

T-Mobile president and CEO John Legere said in a blog post: "Project Fi is going to make people think differently about wireless — and I love that. Anything that shakes up the industry status quo is a good thing — for both US wireless customers and T-Mobile."

The new service automatically connects to the fastest available network at the user’s location, whether it is WiFi hotspot, or a network of a carrier partner.

Users will be allowed to make calls and texts over WiFi in case of non-availability of cellular coverage. They can also make calls and send texts using their phone number with any device including phone, tablet or laptop.

Fi offers talk, text, Wi-Fi tethering and international coverage in more than 120 countries for $20 a month. Up on that customers need to pay $10 a month for 1GB of cellular data.

Content from our partners
An evolving cybersecurity landscape calls for multi-layered defence strategies
Powering AI’s potential: turning promise into reality
Unlocking growth through hybrid cloud: 5 key takeaways

Users are charged only for the amount of data they use, helping them to carry forward the unused part.

Google vice-president of communications products Nick Fox said: "As you go about your day, Project Fi automatically connects you to more than a million free, open wi-fi hotspots we’ve verified as fast and reliable.

"Once you’re connected, we help secure your data through encryption. When you’re not on wi-fi, we move you between whichever of our partner networks is delivering the fastest speed, so you get 4G LTE in more places."


Photo: courtesy of kraifreedom / Freedigitalphotos.net.

Websites in our network
Select and enter your corporate email address Tech Monitor's research, insight and analysis examines the frontiers of digital transformation to help tech leaders navigate the future. Our Changelog newsletter delivers our best work to your inbox every week.
  • CIO
  • CTO
  • CISO
  • CSO
  • CFO
  • CDO
  • CEO
  • Architect Founder
  • MD
  • Director
  • Manager
  • Other
Visit our privacy policy for more information about our services, how Progressive Media Investments may use, process and share your personal data, including information on your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.
THANK YOU