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October 13, 2011

Google leads US search engine rankings: comScore

Google Sites account for 65.4% of total core search queries conducted in September 

By CBR Staff Writer

Digital market tracker comScore has said that Google Sites led the explicit core search market in US in September with 65.3% of search queries conducted.

Google Sites led the U.S. explicit core search yet again, growing 0.5 percentage points compared to the previous month. Google was followed by Yahoo Sites with 15.5% and Microsoft Sites with 14.7%, said comScore. The company added that Ask Network accounted for 3% of explicit core searches, followed by AOL, with 1.5% (up 0.2 percentage points).

In the US, over 17.1 billion explicit core searches were conducted in September, with Google Sites ranking first with 11.2 billion (up 1%). Yahoo Sites came in second with 2.6 billion, followed by Microsoft Sites with 2.5 billion. Ask Network delivered 507 million searches, followed by AOL with 265 million (up 16%), said comScore.

The company added that Google Sites accounted for 65.4% of total core search queries conducted (up 1 percentage point). It was followed by Yahoo Sites with 17.2% and Microsoft Sites with 13.4% (up 0.1 percentage point). Ask Network comprised 2.6% of total search queries, followed by AOL with 1.4% (up 0.2 percentage points).

Americans conducted 19.3 billion total core search queries in September. Google Sites ranked first with 12.7 billion searches (up 1%), followed by Yahoo! Sites with 3.3 billion and Microsoft Sites with 2.6 billion, said comScore.

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