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September 15, 2011

Google+ gets +Snippets from Google Maps

Clicking on 'Share' in Google+ bar on Maps shares snippets with others

By CBR Staff Writer

Google has extended its ‘+snippets’ feature to Google Maps, allowing snippets related to travel to feature on the users’ Google+ account.

Since its launch in June this year, Google+ has set off a battle with social networking leader Facebook.

Initially, Facebook rubbished Google+ saying that the entrant copied its features. However, the company has also borrowed several features from Google+ to address growing privacy concerns.

Facebook not only tweaked its control settings to improve privacy features to match its new rival, it also enabled music and introduced and ‘smart lists’, a feature that mimics Google+’s ‘Circles’.

Now, Google has made a move to keep its social networking product a step ahead of Facebook. The company has turned to its popular mapping service Google Maps to launch ‘+snippets’.

The company said in a blog: "We recently launched +snippets for users and publishers, making it easy to visit a webpage and then share it on Google+. We want to make sharing across Google just as easy, so today we’re bringing +snippets to Google Maps."

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The new service is designed to enable users to share directions or places with fellow travellers.

"Just click ‘Share…’ in the Google+ bar at the top of the screen, and whatever you see on Maps is what you’ll see in the sharebox — ready to share with your circles," said Google Product Management vice-president Bradley Horowitz.

With the launch, Google Maps joins other Google products like Books, Offers and Product Search in having +snippets.

The company launched the +1 button for websites in June, a tool to recommend content across the Web.

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