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November 9, 2010

Global mini notebook shipments to reach 37.8 million units in 2010: IDC

Shipments to register CAGR of 4.3% between 2011 and 2014

By CBR Staff Writer

Global mini notebook shipments are projected to reach 37.8 million units in 2010, up 10.3% from 2009, according to a new report by IDC.

The mini notebook shipments are expected to increase at a CAGR of 4.3% between 2011 and 2014, and reach 42.4 million units in 2014.

The research firm said that the market shift caused by the introduction of the media tablet form factor in 2010 will lower the growth rate in the mini notebook category.

Geographically, Latin America, Central and Eastern Europe (CEE), and Middle East and Africa (MEA) countries are expected to record 20% CAGR till 2014, with governments in these regions driving large educational initiatives to bring mini notelbooks into the classroom.

However, the market for mini notebooks in the US will experience growth in the low single digits over the forecast period while the Western European market sales are expected to decline by 11% from 2009-2014.

The research firm said that the leading mini notebook vendors continue to be Acer and ASUS with combined market share of 42.6% in 2009. They increased their share slightly in the first half of 2010.

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HP continued to be the number 3 mini notebook vendor worldwide for the past 18 months, while Dell which was at number 4 vendor in 2009, slipped to the number 5 spot in 1H10, overtaken by Samsung.

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