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October 16, 2015

Friday Op Ed: Good CEO on BlackBerry: Bringing together two sides of the same coin

List: CEO briefing: Good Technology's Christy Wyatt talks BlackBerry integration and why MDM is not a part-time job.

By CBR Staff Writer

1. Working differences with BlackBerry

"That said, we were both solving the same customer problem but solving it in very different ways. So if you line the two technology sets up side-by-side there is actually very little overlap.

"We sort of assume that the software platform is the security platform; they have a set of applications, we have service management. They have a rich device management, application management and of course that’s part of their learnings from their hardware business."

2. The other side of the coin

"Both of us looking at it sort of saw the other side of the coin, and thought if you put these two together you have a very robust and comprehensive offering to the enterprise customer. Whether they are looking to do an MDM deployment or a desktop deployment we should have the security tools they need to deploy any of these strategies."

3. Technology overlap

"The only real technology overlap seems to be in stand-alone MDM itself. Across the board, for all of these components we’ve had a very pragmatic view that we will take the strongest of both.

"I would be the first to tell you that they’ve done far more investment in MDM than Good has, so if I were to tell a customer which one to deploy it would be theirs. Fortunately, there is a very small number of places where that decision needs to be made. For the most part, we have very different portfolios and very different strategies."

4. Only truly integrated companies will excel in the mobile world

"Because these devices are taking over the landscape of the enterprise, more and more you’re going to see IT organisations having to become mobility companies, instead of thinking of an add-on mobility strategy. That’s a very different size of investment.

"So we’ve seen a wave of what I’d call the low-hanging fruit and I think we’ll continue to see some of these larger integrations with larger IT providers who really have to think across the entire landscape.

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The full article can be read here.


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