The company has revealed enhancements to the product footprint and technology in this new release, which aims to deliver a comprehensive, integrated and flexible product development solution for process manufacturers.

Formula management is the heart of product development within the process industries, said Michael Burkett of AMR Research in the December 2004 alert, Companies Demand and Vendors Respond With Products That Expand Reach Into PLM.

However, it takes a team of marketing, manufacturing, quality management and product development professionals to share ideas and product data seamlessly to successfully develop and launch a new product. When there is no single system of record, delays and waste result from the inefficiencies of reconciling inconstant information.

It is hoped that Optiva V will enable process manufacturers to accelerate product introduction to world markets, lower development costs and enhance product innovation and quality. Enhancements to the functionality for formula, label and packaging design and management make these processes fully integrated, allowing companies to develop the whole product as an integrated and dynamic process.

In addition, Optiva V presents a new, service-oriented architecture that allows companies to deploy two-way integration of product development and the supply chain based on Web services. It also integrates the tools users use today to do their jobs, such as Microsoft Excel, and Project, with the enterprise PLM system.