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January 24, 1989

FOR BARCLAYS BANK READ BROCCOLI BANK

By CBR Staff Writer

Sounds a pretty tall story derived from its goonish TV commercials of a few years back, but according to Publisher magazine, Barclays Bank has saddled itself with a computerised mailing system that doesn’t recognise the name of its owner, and uses the nearest match it can find, and styles it Broccoli Bank.

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