The newly acquired portion of the Unistar assets will be operated under the name Fairway Outdoor Advertising, while Unistar will continue to operate and develop other North Carolina locations.
This portion of the Unistar business provides us with an excellent opportunity to expand our present inventory in North Carolina, said Morris President Will Morris.
Unistar has attractive, well-maintained displays that nicely complement our existing assets in Eastern and Central North Carolina, said Mark Moyer, president of the Fairway division.
Fairway Outdoor Advertising serves markets in California, Minnesota, North Carolina, South Carolina and Virginia.
