View all newsletters
Receive our newsletter - data, insights and analysis delivered to you
  1. Technology
November 24, 2010

Facebook receives US Patent office clearance to trademark ‘Face’

To file a Statement of Use for final approval

By CBR Staff Writer

Facebook, the social networking company, has received a permission from the US Patent and Trademark Office to go-ahead to trademark the word ‘face’.

With this, the social media company aims to prevent other upstart social networks to leverage its name recognition, reported.

According to the notice issued by the US Patent and Trademark Office, the company is entitled to a trademark on "face," as it applies to the name Facebook, based on an examination of the social-networking site’s request.

However, for final approval, Facebook will have to file a Statement of Use that says it will use the trademark in commerce.

The trademark would only apply to Facebook’s business as a provider of telecommunication services, namely providing online chat rooms and electronic bulletin boards for transmission of messages among users in the field of general interest and concerning social and entertainment subject matter.

Facebook has gone after several companies that it believes were trying to leverage on the popularity of its name.

Content from our partners
The growing cybersecurity threats facing retailers
Cloud-based solutions will be key to rebuilding supply chains after global stress and disruption
How to integrate security into IT operations

Teachbook, a social network for teachers, was sued by Facebook in federal court in San Jose, California, in August for using the word ‘book’, Facebook contacted travel Web site Placebook, who later changed its name to TripTrace.

Websites in our network
NEWSLETTER Sign up Tick the boxes of the newsletters you would like to receive. Tech Monitor's research, insight and analysis examines the frontiers of digital transformation to help tech leaders navigate the future. Our Changelog newsletter delivers our best work to your inbox every week.
I consent to New Statesman Media Group collecting my details provided via this form in accordance with the Privacy Policy