Called the Internet Voice Campaign, or IVC, the group’s mission is to boost adoption and usage of VoIP in the country.
EarthLink, Google and Skype are among founding members of the group, which is part of The VON Coalition. Level 3, Pulver.com, Sonus Networks and USA Datanet also are part of IVC.
IVC hopes to break down barriers to VoIP adoption, which include concern of 911 support, privacy, security, call quality and power failures, by educating consumers about the benefits of VoIP and dispelling misperceptions.
IVC plans to conduct a survey later this year to find out what types of services and products consumers want from VoIP. The group also will launch a VoIP consumer awareness campaign.