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May 26, 1988

DENMARK’S GOLDFEDER GROUP DECAMPS TO UK WITH TOURIST INFORMATION SYSTEM

By CBR Staff Writer

The Goldfeder Group International A/S, the interactive video systems specialist formerly based in Copenhagen, has moved its headquarters to the North of England. The company will be investing an estimated UKP2.0m in a terminal manufacturing plant in Washington, Tyne and Wear, creating over 70 new jobs in hardware and software engineering, sales and support. Chief executive Thor Magnusson said the reasons for choosing the UK were the availability of labour, cheaper overheads and the potentially bigger market. The move coincides with the launch of GuidePoint, a new interactive public access television/computer terminal developed by the company in Denmark and the UK. The system is based on the company’s own ScreenTec interactive technology and is aimed at providing local information for hotel residents and tourists. Users can call up information in their own language and can then choose and book a restaurant, receive a print out on directions or make a purchase in a shop. The system is being introduced in most major hotels in Newcastle in association with Admast, the taxfree service company for tourists, and Goldfedder plans to put systems in up to 20 European cities.

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