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October 10, 2014

SAP and Birst collaborate to tackle the big data market

The alliance intends to offer cloud-based analytics on SAP Hana.

By Amy-Jo Crowley

SAP and cloud analytics startup Birst have announced a partnership that will see the SAP Hana in memory database integrated with Birst’s analytics software.

The deal should make it easier for Birst customers to leverage SAP’s cloud platform, while SAP cloud customers will be able to use Birst for analytics.

Birst, which has raised about $64m in funding, said with the help of SAP HANA its analytics software can provide instant analytics across both on-premise and cloud data sources from large-scale data source vendors.

Brad Peters, chairman and chief product officer of Birst, said: ""The real opportunity in BI lies in our ability to push data to the front lines, empowering every person to make every decision better. Together, SAP and Birst will give customers instant access to data and allow people to turn insight into action – that’s something today’s businesses have been waiting for and we are thrilled to be delivering." it.

Steve Lucas, president of SAP’s Platform Solutions Group, added: "Our partnership with Birst brings together two leaders in analytics to modernize the cloud analytics market and intends to give customers a single view of business data in real time, in context and in the cloud."

The alliance comes a month after SAP made updates to its Lumira data-visualisation and Infinitelnsight predictive modeling software.

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