View all newsletters
Receive our newsletter - data, insights and analysis delivered to you
  1. Technology
  2. Data
April 28, 2009

Oracle introduces Oracle Retail Data Model

Industry-specific schema embedded with retail-specific analytics to help retailers gain intelligence into their business operations

By CBR Staff Writer

Oracle has introduced the Oracle Retail Data Model, a standards-based data model for Oracle Database, to help retailers accelerate their design and implementation of an enterprise data warehouse.

According to Oracle, the data model features a retail industry-specific schema complete with embedded retail-specific analytics to help retailers gain intelligence into their business operations, which is built for the Oracle Database platform including the HP Oracle Database Machine and HP Oracle Exadata Storage servers.

Oracle claims that the model helps retailers make better decisions by providing advanced analytics such as forecasting out-of-stock situations, understanding hidden patterns for loss prevention, contribution and market basket analysis, product affinity, customer clustering and segmentation, halo impact and promotional lift.

Oracle has said that the model is designed to start data warehouse and business intelligence initiatives helping retail organizations realize a return on investment by reducing implementation time and costs. Furthermore, the solution’s open, standards-based model allows for better integration with existing retail applications further reducing integration costs and complexity.

Ray Roccaforte, vice president of data warehousing and analytics at Oracle, said: The Oracle Retail Data Model is the culmination of our efforts in combining Oracle’s deep retail industry and data warehousing expertise and technologies into a comprehensive, pre-built and tuned solution for retailers. Oracle Retail Data Model offers customers a solution designed for rapid, predictable deployment and integration with existing investments to help customers save time, effort and costs.

Content from our partners
How to turn the evidence hackers leave behind against them
Why food manufacturers must pursue greater visibility and agility
How to define an empowered chief data officer

Websites in our network
Select and enter your corporate email address Tech Monitor's research, insight and analysis examines the frontiers of digital transformation to help tech leaders navigate the future. Our Changelog newsletter delivers our best work to your inbox every week.
  • CIO
  • CTO
  • CISO
  • CSO
  • CFO
  • CDO
  • CEO
  • Architect Founder
  • MD
  • Director
  • Manager
  • Other
Visit our privacy policy for more information about our services, how New Statesman Media Group may use, process and share your personal data, including information on your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.
THANK YOU