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Technology / Data

Menzies Hotels selects revenue management software from IDeaS

The group will implement the BAR (Best Available Rate), Multi-Property and Budget modules of IDeaS V5i.

With BAR, Menzies can consider competitive rate information before making pricing decisions. Multi-Property will enable authorised users to view data from multiple properties. Using the Budget module, the hotel can assess its actual performance against financial goals by comparing budgeted rooms sold and revenue against actual or forecasted data at market segment and hotel levels.

Paul Dooner, director of revenue for Menzies Hotels, said: We believe that the deployment of IDeaS V5i along with modules which are key to our business will enable us to improve the management of our distribution channels. The key for us was the ability of the V5i on-demand revenue management solution to operate within our centralised framework and provide central business intelligence to all of our different properties and estates in the UK.

Cheryl Hawksworth, sales manager of UK and Ireland for IDeaS, said: Thanks to its geographical spread throughout the UK, Menzies Hotels represents a key hotel group for IDeaS. This year will see the start of an exciting partnership between both companies.

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