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October 4, 2013

Majority of Brits fail to back up their important data

Tons of individuals admitted to not storing an additional copy of digital files.

By CBR Staff Writer

The majority of individuals in the UK do not back up their data, leaving themselves vulnerable to loss of important files and digital photographs.

A new research commissioned by digital storage firm WD revealed that many of Brits admitted to not storing an additional copy of digital files, with most of them saying they simply are not concerned or were unaware of how it could be done.

An average UK family has their private files stored on about 14 different devices with data distributed across laptops, smartphones, tablets and USB devices.

The survey found that kids are being highly engaged in organising the family’s digital content by offering them pocket money for tidying up files computer stored in computers, Telegraph reported.

WD’s latest commissioning of the survey has been released coinciding with its UK launch of its new ‘My Cloud’ personal cloud drive.

WD’s My Cloud allows users to organise, centralise and secure the digital content from all of their computers and mobile devices and access those files from any device, from anywhere.

Once My Cloud personal cloud drive is connected to the Internet, it allows users to access their content from the public cloud, without having to pay monthly fees or giving up control of their personal data.

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WD My Cloud features a software which auto-detects the drive and after the drive is detected, users can easily connect their computers and mobile devices with WD’s free desktop and mobile apps.

Users can also directly upload files from mobile devices. Important files and videos can be safely moved to My Cloud, freeing up valuable space on users’ tablets and smartphones.

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