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Technology / Data

Business intelligence, CPM and analytic applications/performance management software market rose 7% in 2012

Global business intelligence (BI), corporate performance management (CPM) and analytics applications/performance management software market rose 6.8% during 2012 and generated revenues of about $13.1bn compared to $12.3bn in 2011, according to a new report.

Gartner’s latest "Market Share Analysis: Business Intelligence, Analytics and Performance Management, 2012" report revealed that tough macro-conditions as well as confusion regarding emerging technology terms were responsible for moderate growth compared to earlier years.

Gartner principal research analyst Dan Sommer said after a few historic banner years of spend in the BI software market, which culminated in more than 17% growth in 2011, growth was more subdued in 2012, at 7%.

"While this seems like a dramatic drop, it was in line with our forecasts published during 2012," Sommer said.

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The report revealed that BI software investment and growth in 2012 was also effected due to shifting of BI spending outside of IT, data discovery turning into a mainstream architecture and software as a service (SaaS).

During the year, SAP topped the list of firms with high revenue by generating $2.9bn, followed by Oracle, IBM , SAS and Microsoft, which generated revenues of $1.9bn, $1.62bn, $1.59bn and $1.2bn respectively .

In addition, the top five vendors collectively accounted for 70% of the overall BI software market revenue generated during the year.

"The business intelligence space managed to grow by a reasonable seven percent in 2012, despite difficult macroconditions, being on the tail end of a spending cycle, and confusion related to emerging technology terms causing a hold on purse strings," Sommer said.

"On the positive side, data discovery became a mainstream architecture in 2012 and the vendors built on this paradigm gained market share, while most semantically layered BI platforms grew in the single digits, at best.

"Cloud-based buying is also starting to make an imprint on the radar, showing substantial growth, although cloud still accounts for a smaller portion of the BI market compared with other application markets."

Regionally, Europe and Latin America reported below average growth due to tough macro-conditions and currency headwinds, while Eurasia, the Middle East and Africa, and Asia/Pacific, reported double-digit growths in 2012.
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CBR Staff Writer

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