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May 7, 2014

$1m dollars up for grabs, if you can make your EMC solution fail

EMC announces unheard of big-cash guarantee to prove its confidence in EMC XtremIO all-flash array.

By Duncan Macrae

Storage specialist EMC has announced "The XtremIO $1Million Guarantee" for EMC XtremIO all-flash array customers, offering $1m dollars to the first customer that can prove their XtremIO system’s inline data services have switched off, been throttled back or defaulted to a "system garbage collection" state.

David Goulden, CEO of EMC Information Infrastructure, announced the guarentee at a keynote speech at EMC World 2014, Las Vegas, unveiling the cash stuffed inside an EMC storage array and guarded by two burly security guards.

He said: "Inline data services are critical to offering consistent high performance regardless of whether the array is idle, busy, empty or full – it’s an architectural ‘must have’ for all flash arrays.

"We’re offering this guarantee because we believe we’re the only flash provider who can deliver on the promise of being inline all of the time. EMC’s XtremIO all-flash arrays have a unique architecture, and with this guarantee we’re exposing the shortcomings of competing solutions. We are happy to put a million dollars on the line to make our point and make the market aware of the distance that exists between XtremIO and its competitors."

EMC’s XtremIO $1Million Guarantee begins now and runs until September 30, 2014.

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