Uber has announced an overhaul of its software and services as the Competition and Markets Authority (CMA) criticised plans to increase regulation.
The controversial taxi app announced on its blog that it had created a "Ride Request" button that developers can add to their iPS or Android apps.
After registering the app on the Uber Developer Dashboard and installing the software development kit, developers will be able to place the button next to an address or an ‘intent to ride’ to instantly get a ride to the specified location.
In addition, Uber is revamping the user experience with trials of SPOT technology in Seattle. Drivers will carry beacons on their windscreens that can be set to different colours.