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April 21, 2009

Roundbox releases new version of mobile broadcast suite

The suite claims to enable broadcasters, mobile operators, and device manufacturers to increase revenue while reducing deployment costs

By CBR Staff Writer

Roundbox, a provider of mobile broadcast software solutions, has released version 5.0 of the Roundbox Mobile Broadcast Suite, which helps broadcasters, mobile operators, and device manufacturers, to deliver new applications that drive new revenue, while reducing deployment costs.

Based on open standards, the suite is designed to work with existing network architectures and an array of devices including handheld mobile phones, PCs, netbooks, in-car entertainment devices, receivers, chips, media players and other software platforms. Designed to deliver the low cost of ownership for deploying broadcast services, the suite has the speed and capacity required to ensure service will not be disrupted, said Roundbox.

According to the company, the Roundbox Mobile Broadcast Suite is comprised with the Roundbox Server, Roundbox Client SDK, feature-rich Roundbox ESG (electronic service guide), and Roundbox Managed.

Vinod Valloppillil, vice president of product marketing at Roundbox, said: Making technologies like Mobile DTV a success requires effort from all parts of the ecosystem. The Roundbox Mobile Broadcast Suite provides products which drive new consumer experiences and thus new revenue enabled by the convergence of mobile and broadcast.

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