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August 4, 2009

Orange expands mobile broadband portfolio

Also caps the charges if users accidentally exceed their download limit

By CBR Staff Writer

Orange, a France Telecom Group brand, has expanded its mobile broadband portfolio with a selection of new price plans. The plans include a new offer of mobile broadband for less than £5 a month for existing Orange customers.

Available on an 18 month contract, this package comes with a usage allowance of 500Mb per month and download speeds of up to 3.6mbps. According to the company, customers also receive free Huawei E160e dongle in either black, white or pink which has been designed to also act as a memory stick.

The company added that it is also launching three ‘Early Bird’ tariffs, which starts at £13 per month, providing customers with unlimited mobile broadband between midnight and 9am in addition to their standard data allowance of either 1GB, 3GB or 10GB.

This move will help the company to appeal its new users, by allowing them to use the service within their internet budget. Orange said it is taking steps to provide consumers with greater control over their mobile broadband usage by launching new software that alerts them when they are approaching their usage threshold.

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In addition, Orange is introducing an automatic monthly bill cap which means all its mobile broadband customers will not be charged more than an extra £40 a month if they accidentally go over their monthly data allowance whilst using their dongle in the UK.

Asif Aziz, director of Broadband and Home at Orange UK, said: “We are committed to building our mobile broadband portfolio so it provides customers with a range of flexible solutions to suit the lifestyle they choose. We also want to ensure we reward existing Orange customers, and believe that by offering them the cheapest pay monthly mobile broadband on the market – we really do offer great value for money.”

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