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January 27, 2010

BroadSoft, Polycom team up on hosted unified communications

Features APIs such as Xtended Services Interface that integrate V2Connect with web 2.0 applications

By CBR Staff Writer

BroadSoft and Polycom have launched an integrated voice and video offering V2Connect delivered over one common infrastructure, leveraging Polycom’s open collaboration network strategy with BroadSoft’s BroadWorks VoIP application platform.

V2Connect provides one common feature set for voice and video terminals, along with a single numbering plan accessible through private dialing. With V2Connect, users can take a call from his/her mobile device, transfer it to a video call and then escalate it to multi-party conference call, the companies said.

According to Polycom, the features of the new release include reduction in travel costs, teleworking; communications delivered in a single instance, removing the redundancy of multiple PBXs, lowering CAPEX and delivery costs.

In addition, V2Connect benefits include simplified management and administration of the service; reliability and call quality; standards-based applications programming interfaces such as the Xtended Services Interface that integrate V2Connect with web 2.0 applications; and the extension of PBX features to mobile devices, independent of the network, the companies claim.

V2Connect consists of Polycom’s network infrastructure and endpoints, including the Polycom RMX 2000 real-time media conference platform, high definition HDX Series video system, the VVX 1500 business media phone, and full suite of SoundStation and SoundPoint IP phones.

Michael Tessler, president and CEO of BroadSoft, said: “BroadSoft and Polycom developed this joint solution to meet a growing market demand by both large enterprises and the vast and underserved small and mid-size business market.”

Robert Hagerty, chairman, president and CEO of Polycom, said: “With V2Connect, BroadSoft and Polycom are introducing an innovative business model. The V2Connect CaaS model, which highlights Polycom’s Open Collaboration Network strategy, benefits all parties in the value chain.”

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