The site enhancements allow us to showcase our robust home loan features
and tools while offering consumers access to a diverse number of related
financial services, said Andy Bielanski, Countrywide’s Managing Director of
Marketing. By combining Countrywide’s insurance and investment offerings
with our core mortgage business, we have truly created a one-stop-shop for
consumers.
The significant changes to the site were driven by Countrywide’s focus on
quality customer service. The new Home Page reflects two primary sections,
Home Loans and Personal Finance. The Home Loans section includes many new
features and tools, making it easier for borrowers to become informed, explore
lending options and quickly find home loans that best meet their specific
needs. It also provides current customers with a wide range of features that
help them manage their current Countrywide loans online.
The second major area of the home page is the Personal Finance section,
which is broken down into insurance and investments. The insurance section
provides detailed information and quote capabilities on many insurance
products. The investment area includes a diverse line of products and
services, along with financial planning tools and access to brokerage
accounts.
