View all newsletters
Receive our newsletter - data, insights and analysis delivered to you
  1. Technology
July 31, 1997updated 03 Sep 2016 6:43pm

COMPAQ CHOOSES RESELLERS TO FIGHT COMPETITION FROM DELL

By CBR Staff Writer

Committed to implement a new build-to-order model in order to counteract growing competition from the likes of Dell Computer Corp (CI No 3,201), Compaq Computer Corp has named a series of resellers who will be involved in its Channel Configuration Program. Earlier in the month Compaq said it wanted to reduce the number of computers sitting on its resellers’ shelves from four weeks to a maximum supply of two weeks and will, from now on, only build a computer when it gets an order from a reseller or customer. The company has announced nine resellers who will participate in the Channel Configuration Program, and each of them will perform final assembly of Compaq products, hopefully dramatically reducing the amount of finished goods stock that the distributor must maintain at any one time. The nine resellers are CompuCom Systems Inc, Entex Information Services Inc, General Electric Co Inc’s Capital Information Technology Solutions, Inacom Corp, Ingram Micro Inc, MicroAge Inc, Tech Data Corp, Vanstar Corp and Electronic Data Systems Inc. Compaq says it will be able to eliminate significant reconfiguration costs by operating via the CCP program and through selected channels, and should reduce channel inventories as well as its own. The program ties in with future plans involving an in-house Configure-to- Order operation, under which Compaq will configure products based on reseller channel orders at its own manufacturing plants.

Content from our partners
Rethinking cloud: challenging assumptions, learning lessons
DTX Manchester welcomes leading tech talent from across the region and beyond
The hidden complexities of deploying AI in your business

Websites in our network
Select and enter your corporate email address Tech Monitor's research, insight and analysis examines the frontiers of digital transformation to help tech leaders navigate the future. Our Changelog newsletter delivers our best work to your inbox every week.
  • CIO
  • CTO
  • CISO
  • CSO
  • CFO
  • CDO
  • CEO
  • Architect Founder
  • MD
  • Director
  • Manager
  • Other
Visit our privacy policy for more information about our services, how Progressive Media Investments may use, process and share your personal data, including information on your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.
THANK YOU