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May 21, 2015

Salesforce integrates Google Drive amid Community Cloud overhaul

Software vendor bolsters social networking product for developers and managers.

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Salesforce has rolled out tighter integration between Google Drive and its Community Cloud as part of a major update for the product.

Files Connect for Google Drive will allow teams to create and share files, as well as attach them to records within the Salesforce platform.

Nasi Jazayeri, EVP of Community Cloud at Salesforce, said: "Communities have become the connective tissue linking customers, partners and employees to companies and each other.

"With the next-generation Community Cloud, companies have the intelligence, speed and engagement to strengthen these bonds like never before."

As well as more closely linking Drive and the Community Cloud, Salesforce has added targeted recommendations to workers’ feeds by analysing the quality of other employee’s contributions.

Community managers will also be given powers to insert content manually into worker and customers feeds, as well as target announcements towards specific groups or demographics.

Nicola Band, community manager at Sky, said: "Central to [Sky’s service] is changing the rules of engagement, which we have used as a strategic advantage for multiple years and Salesforce has been a key partner for us.

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"We see a bright future in leveraging knowledge to continue to differentiate our company, and Community Cloud will allow us to bridge the world of engagement and intelligence."

Following the launch of Salesforce’s custom app builder Lightning last year, Community Cloud will also allow developers to build communities around their apps, as well as letting communities build software tailored to their needs.

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