HP announced a commitment to achieve zero deforestation by 2020.

The company, which has a huge printer hardware, ink and paper business said all HP brand paper and paper-based product packaging will be derived from certified and recycled sources by 2020, with a preference for virgin fiber from certified sources of the Forest Stewardship Council (FSC).

This pledge was made in the firm’s sustainability report.

See the full 154 page report at www.hp.com/sustainability.

HP said its new goal reinforces its leadership position among global companies. According to Forest500, only 8 percent of companies have an overarching zero or zero-net deforestation commitment.

"Climate change is the most challenging environmental issue of our lifetime," said Nate Hurst, HP’s Chief Sustainability & Social Impact Officer. "HP is committed to being an environmental steward; therefore, we continue to measure and reduce the impact of our products, operations and supply chain activities."

In 2015, HP achieved the public forestry goal of 50 percent FSC-certified fiber in HP brand paper products. Moving forward, HP will work with World Wildlife Fund’s (WWF) Global Forest & Trade Network-North America (GFTN-NA) to reduce fiber sourcing risks for products and packaging, source more environmentally responsible paper and packaging products, and engage suppliers as partners in this journey.

"HP’s efforts to lead the way on eliminating deforestation from its paper products and packaging are commendable," said Linda Walker, Director of Responsible Forestry & Trade at WWF-US. "This is a leadership-level goal within HP’s broader sustainability commitments.

– HP has pledged to achieve 100 percent renewable electricity within global operations with an interim goal of achieving 40 percent worldwide by 2020.
– HP has committed to reduce the GHG emissions intensity of its product portfolio by 25 percent by 2020[3]. HP was the first company in the IT industry to set GHG emission reduction goals across its operations, supply chain and products.