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April 15, 2015

Box goes 3D with its Cloud

Box to acquire Verold.

By James Nunns

Box has announced that it is acquiring Verold, a cloud-based 3D model viewer and editor.

The move is designed to enable businesses to create immersive content for both the web and mobile.

Aaron Levie, co-founder and CEO of Box, said: "There’s a massive opportunity today to transform the way people share and engage with their content in every industry."

"With Verold’s technology, we’re extending our world-class content previewing and collaboration platform to interactive 3D content, opening all new-use cases across manufacturing, engineering, consumer products, and media and entertainment."

Box has been making a push to enhance its product through partnerships and added solutions, with the acquisition of Verold and its team another step in its development.

Verold allows engineers to share 3D product designs across the supply chain, as well as allowing educators to create more immersive and interactive experiences.

Ross McKegney, CEO, Verold, said: "At Verold, we believe interactive 3D web content has the power to transform a wide range of industries and applications, from manufacturing to ecommerce, and we believe the tools to build the 3D web should be broadly accessible."

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"Box’s incredible success in building an enterprise content platform that already reaches 45,000 businesses presents a one-of-a-kind opportunity for us to bring the future of 3D content to millions of people around the world. We’re thrilled to be joining Box and can’t wait to get started."

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