View all newsletters
Receive our newsletter - data, insights and analysis delivered to you
  1. Technology
January 29, 1987

CHILDREN EXPECT THE REAL THING

By CBR Staff Writer

Children pay the most fastidious attention to detail, and while you could easily sell their Dad a pre-1944 Willis Jeep with two headlights either side, try to sell a model of one to Junior and he’ll laugh you right out of the toyshop, and that explains why IBM’s PCjr was such a flop – it pretended to be the real thing, and while Mom and Pop might have been fooled, the kiddiewinkers very definitely were not: now Blue Chip, representing one of the top Korean Clonemakers, is about to show IBM how it should be done – it’s test-marketing its real XT-alike in the Toys’R’Us outlets in Seattle and Detroit.

Websites in our network
NEWSLETTER Sign up Tick the boxes of the newsletters you would like to receive. Tech Monitor's research, insight and analysis examines the frontiers of digital transformation to help tech leaders navigate the future. Our Changelog newsletter delivers our best work to your inbox every week.
I consent to New Statesman Media Group collecting my details provided via this form in accordance with the Privacy Policy
SUBSCRIBED

THANK YOU