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November 23, 1993

CELLULARVISION AND THE FIBRE OPTIC ALTERNATIVE

By CBR Staff Writer

CellularVision of New York Inc, the company pioneering so-called wireless cable in the 28GHz band – much higher in frequency than the highest frequency bands used or considered for use by Personal Communications Network, and relatively little exploited – in partnership with Bell Atlantic Corp and Philips Electronics NV, reckons it has all the answers for cable television, telephone and video with its broadband technology: There is not enough capacity in the telephone lines to carry video – by using broadband airwaves, we get that capacity, Shant Hovnanian, CellularVision chief executive told Reuter; he sees the technology as a much cheaper alternative to laying fibre optic lines to every home or destination in a service territory; from its initial service of offering subscription television to some Brooklyn homeowners via its cellular-like technology, CellularVision wants to sell transmission services to the financial and medical communities and interactive television sellers; by late 1994, he said, CellularVision hopes to be selling a broadband transmission capability to the financial community, offering such things as cheap videoconferencing and real time data, and is already in talks with information providers now, followed by services for medical users of remote diagnostic imaging and later for interactive multimedia television; the system uses a tower similar to a cellular phone transmitter, but CellularVision’s cells compensate for the high and fragile frequency of 28GHz – which is inter alia affected by rain – by sending the signals in many directions; a special antenna picks up enough signals as they bounce around buildings to reassemble the full transmission.

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