Cellular South, a provider of wireless communication services, has selected Oracle’s integrated applications to support its order-to-cash business process – from service creation and deployment through revenue recognition.

According to Oracle, Cellular South will implement Oracle Communications Service Fulfillment Suite, Oracle Communications Billing and Revenue Management and Oracle Application Integration Architecture for Communications to help increase time to market for new products and services, enable accurate and timely revenue recognition and improve customer satisfaction with flexible billing options and quality customer service.

In particular, Cellular South will take advantage of three industry-specific process integration packs available through Oracle Application Integration Architecture for Communications, said Oracle. The integration packs provide pre-built integrations between Oracle’s CRM, billing and revenue management, and financials applications, enabling deployment of three key processes – order to bill, agent-assisted billing care and revenue accounting.

Greg Latour, senior vice president of strategic development at Cellular South, said: Oracle’s integrated applications will allow us to more rapidly adapt to ongoing changes in consumer demand for unique and innovative wireless products. In addition, we expect our use of Oracle’s common data model and pre-built integrations to increase efficiency, lower costs and mitigate risk throughout the order-to-cash process.