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February 24, 2010

BT offers multiple vendor video conferencing support

Includes Engage Tracker tool that tracks travel cost savings and carbon emission reductions resulting from video usage

By CBR Staff Writer

BT Conferencing is offering interoperability between the video conferencing systems of the three manufacturers of video conferencing equipment Cisco, Polycom and Tandberg, as part of its managed service offering BT One Source.

The company claims that One Source provides an offering for each manufacturer’s video conferencing system resulting in an easy-to-use and cost-effective environment regardless of the technology platform.

According to BT, the new offering includes Engage Meeting Manager, a universal customer interface that allows customers to operate different manufacturers’ products, creating an automated customer experience. Its customers can use Engage Meeting Manager to initiate a video call between Cisco TelePresence systems and traditional Tandberg and Polycom video systems with a simple point and click.

In addition, the managed video conferencing service also includes an Engage Tracker tool which helps organisations quantify the return on investment (ROI) of their video conferencing estate by tracking travel cost savings and carbon emission reductions resulting from video usage. It tallies savings on actual installed and utilised systems, not on industry averages, estimates or models, the company claims.

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Aaron McCormack, CEO of BT Conferencing, said: BT has successfully deployed this interoperability service for several large multi-national customers, enabling them to use a mixture of different endpoints in a video meeting. We also currently operate this service within BT’s internal video estate.

Our goal is to help our customers maximize their investments in video technology by allowing them to collaborate with partners, suppliers, customers and others around the globe.

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