James Ward, vice president of credit at Belk, said: We believe SmartClixx is the right choice for us to provide a robust software platform that will enable us to effectively execute all aspects of our gift card business internally, including selling and redeeming cards in our stores and through our website, plus promotions and special events. We are relying on their exceptional quality, expertise and experience to help us better serve our customers and meet the growing demands of our gift card business.
Gary Dinkin, CEO of SmartClixx, said: We are very excited to have Belk as our latest client. Partnering with the nation’s largest privately owned department store chain is something we are all looking forward to. Working with the Belk team is indeed a pleasure, and we thank them for their due diligence and deciding to bring their stored value product in-house using our platform.
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