Baan Co NV, the Dutch ERP vendor, will outline its strategy for distributing its customer relationship management software next week when it is expected to announce the names of partners for systems integration, consultancy and technology development. The company has already appointed Mark Bardoe as business development director for Baan UK with responsibility for growing the company’s business through strategic alliances. Bardoe comes from UK CRM and e-commerce software provider Parallax Solutions, where he was sales and marketing director. Baan has also signed up Reading, UK-based Market Solutions Ltd as a reseller.
