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January 4, 1988


By CBR Staff Writer

Ascii Corp has released the results of a survey, conducted in August and September, of personal computer penetration among Japanese wholesalers and retailers with fewer than 19 employees: of the 10,000 firms surveyed, 37% had personal computers, 62% had facsimile machines, 25% had word processors and 25% electronic cash registers: among retailers with personal computers, 35% had NEC machines, 10.1% had Fujitsu, 10.1% had Ricoh, 3.9% had Sharp, and Epson and IBM Japan were close behind; among wholesalers, IBM did rather better, coming in third – NEC had 32.8%, Fujitsu 13.4%, IBM Japan 12.7%, Ricoh 6% and Toshiba 3.7%; Ascii concludes that there is a need to raise consciousness about the benefits of personal computers, and to counter doubts about their labour-saving potential – it reckons that every firm with five or more staff and $1.5m sales, needs a micro.

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