ArrowPoint Communications Inc yesterday announced the European availability of its next-generation Content Smart Web Switches. The CS-100 sells for around $20,000 and is aimed at medium-range ISPs and web hosters. The CS-800 is priced between $40,000 and $100,000 and is aimed at the high-end telco or large ISP market.

The company’s business model is to partner with systems integrators and use them as a channel to sell its products, explains director of Europe Middle-East and Africa operations, Jan Bruggink. The company opened its European headquarters in the UK last December and is now attempting to form partnerships with a number of high-end systems integrators throughout Europe, said Bruggink. ArrowPoint has just signed a deal with systems integrator McDonald Douglas Information Systems (MDIS) and Bruggink promises to be announcing three more UK partners in the next 45 days.